What Makes Apsense so Different From other Social Sites

April 30, 2011

I feel like an absolute "NEW" member right at this very moment. I have been away from here, most of you know why nothing to do with APSense's at all, due to the loss of my dad back in early June of this year. I have been a member of Apsense since the beginning of the days, so do have an idea of what l am going to share with ALL who reads this. Since today is his Birthday, l decide to come back made perfect sense to me!

The reason l find it hard ever to leave for the very simple fact, you will not find any other Social Site you join the tools and the opportunity you have at your fingertips. Not a get rich site; no promises made towards your success and what l mean by that you can enjoy all the features for free if you decide to stick around. What good are all the characteristics, if you never learn how to use them effectively.

Getting back to my point on why l feel like a new member, for the changes and improvements that the team within Apsense has made for all of us to benefit the rewards from. How many other Social Sites change features and provide you with all the advantages you have here to use effectively as changes on the internet occur daily. I came back, and l was lost for about 32 seconds. l said wow this is entirely different; I tested the new stuff out one by one. Created my first Rev Page, checked out all the different areas l needed too.

Now how many people can say that about other sites having an impact with features that have been revised, improved and most of all able to promote you more efficiently than three months ago. Why they care, the more we work within Apsense, the more back links we created with in the web. Sorry, what is the cost again for being a member. Not necessary most will never upgrade or be able to effectively use the system, but we need them also. TWhy you fail, actually at any site.

Learn the system here at Apsense, promote your product with out having to use Spam. Set up your profile is the very first step in our community, use your real picture. People will buy from a real person, not from some dumb picture that has been posted by you. You're in business to make money, l hope l am correct, and you have this burning desire for success. If you understand what l just wrote, you will go back to your home page and review your Business Center.


Success comes to all who have a burning desire, means one thing was working smart within the team, learning from other members, joining groups. By the way, l created a couple of groups and planned on carrying out each and every missions statement l promised all who joined one of my groups. Yea l been away but not l am back, going to make sure Apsense becomes the biggest Social Site in the industry. See if this happens several things will happen you will all become very successful, if you learn what Apsense will teach you and what you get to form other members.

I am going to add links and reliable information to make sure you all become successful and re start my journey on making Apsense the most successful Social Site on the internet. But l need your loyal support and a burning desire to chase a dream that will all have. Starts right after you read this blog, you need to do one thing in life change your attitude. If you're in for the money not happening, you need to earn it before you can have it then you can spend it, buy things and enjoy a beautiful life with money.

Over the next few days, i will revise this blog and promote it.


All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

Do you believe lazy marketers can be educated

April 25, 2011

Very well written article by one of the senior writers at APSense, take the time to review and leave a comment for feedback on this article written by Philippe Moisan

First, let me define what I mean by a lazy marketer. It's a person who will in do one or many of the following things:

1. Send a link to you in a PM right after accepting your contact request
2. Send a contact request to you, and then send a link in a PM right after you received
3. Post a link as a comment in your article
4. Post 2-word comments like "great info", "good article", "nice site"
5. Copy and paste parts of the content of your article as a comment
6. Puts truckloads of links in profile, no personal info at all
7. "I will add bio later."
8. Writes very short articles
9. Puts only a banner as the article content
10. Copies an article from another source and doesn't reveal he/she is not the original author
11. Repeats in the "write review" section of a RevPage what was written in the "About" section
12. Joins "add a comment" campaigns writing the same comment in every campaign, what I call a pass-through comment
13. Writes a testimonial to a member but doesn't mention anything specific about the member, or worse, advertises something
14. Jumps from one program to another instead of working the programs he/she is part of
15. Puts a link into the status
16. Creates a group but doesn't post subjects
17. Will put only minimal info in his/her APSense Business Center ( ABC )

I'm sure I could find other things to add to the list. I expect people were reading the article will make suggestions. They are welcome to do so. I will top your comments.

Now, some people believe that marketers that practice these ways of "building" a business can't or won't change.

I believe otherwise. Of course, I don't expect to be able to make every lazy marketer change habits. But if I'm successful at educating just a few, well, to me, it's worth the effort.

Correct me if I'm wrong, but I see less lazy marketing at APSense nowadays. I'm not saying there is none at all. But it mostly comes from new members who:

* Think they can get away with it
* Are not well informed as to the proper ways of doing business
* Are in a hurry to have other members join their programs

Do you take the time to say politely to someone sending you a link in a PM that you don't accept unsolicited links? I've done that many times. I've rarely been blocked afterwords. Those that are upset, I guess it would have been a waste of time to try to build a relationship with that person in the first place.

Are you afraid to use the "report abuse" link? Don't be. Nothing bad will happen to you. Back in the last months of 2010, not only did I use the link repeatedly, but Dawie and I used to go spam hunting. We found some wicked fun in doing so. Any member who had abused an article soon became known as a nonserious marketer.

When I see a link to the status, I click the "Add comment" in the News Feed and suggest to the member that it might be better to post something else to get better attention from important members.

Don't put truckloads of links in your profile. I believe most members will just pass by, cause they'll see you as someone who is int interested in building relationships. Realize we are all marketers at APSense. There are tens of thousands of us, with more than 150 new members every day.

The ABC is an awesome resource for someone not having his/her website. Learn to use it. Look at what other members have done, be inspired by their efforts.

Please don't use testimonials as a spam tool. It can be so much valuable. You'll see, after some time, when many people get to know and appreciate you, you'll get testimonials, and you'll understand the value.

Writing 2-word comments is useless. Please, just top the article. Seeing a ton of "good article" in comments is not something a serious marketer looks forward to. We want to know something about you, or if you share additional information, people will look forward to your articles.

Writing very short articles doesn't look very professional. There are exceptions, like when we just put an Easter Bunny, that's enjoyable. :)

Written By

Philippe Moisan

Building an online business is not a hobby. It's something that can have significant ramifications in your life if you treat it as such. In the long run, that's what you will see.

In conclusion, yes, I do believe lazy marketers can be educated.

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

When you have this Feature, then you have it all

April 24, 2010

When l created this group l had one goal in mind, to have the ability to provide information that will have an immediate impact on our talents here at APSense. "The APSense Team" has been overly creative with all the latest features that we all can get our hands on.

The real question here is how many of us know how to operate these outstanding features
and coordinate them with our talents. Now this is an "ART" cause it will enhance your overall image, impressions on your first impression. Showcasing your abilities is what APSense will provide all Internet Marketers who have the desire to be the best they can be.

Why l created this group so we all can learn how to use and makes these features the most efficient ones we have to market our talents when used and operated correctly. No magical dust here, just labor under correct knowledge is what you will be provided with.

Sharing our wealth of knowledge with our group is a vital step in providing leadership among our "Social Network"...joining this group is a good step, in understanding how all new and old members will benefit from APSense one click at a time.

POST YOUR COMMENTS AS QUESTIONS

-What l mean by this is if you need an answer posted it here.
-Our members will share the most conman answer with your question.
-Having fun learning our concepts is rewarding and beneficial for your success here.
-Watching your abilities increase with confidence and new found niches.
-Understanding what your goals and desires are from APSense.


The rest is up to "YOU", All it takes is a "CLICK AWAY."

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

Look at Yourself after YOU Watch This Video

April 16, 2011

Look at Yourself after YOU Watch This Video,

When you watch this video several things are going to race through your mind like it did with me, you may cry tears of joy or perhaps tears of sadness. You will also forget all of your problems and you will change your perspective in your daily life.

All your problems will become smaller than they have every been. But you have to take the time and watch this video, it will have an impact on your total view of "YOUR LIFE"


This man is now my hero..this will change your attitude in Life

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

Duplicate Content and Article Submission - Get the Facts

April 11, 2011

Duplicate Content and Article Submission - Get the Facts

Article submission is one of the best ways to get backlinks for your website, which can lead to increased traffic and more sales. The algorithms that create search engine rankings are secret, but one thing Internet marketers know is that backlinks are a major component. The more backlinks that you have related to a specific keyword phrase, the more likely that you’ll rank well for that specific keyword phrase.

Understanding that, the goal for Internet marketers becomes getting quality backlinks to their websites from as many websites as possible. In an attempt to do so, many marketers post the same article to several different article directories. While each of these article directories represents several backlinks to your website, there’s also the concern of duplicate content.

In addition to using backlinks to weigh the importance of a website, Google uses duplicate content filters to remove duplicate instances of the same content from search results. This is done to prevent website publishers from stealing content from others and publishing it as their own.

But does this apply to article directories? If you submit articles to several different article directories, will your content get caught in the duplicate content filters?

There is no definitive word on what constitutes duplicate content and what does not – but Google does try to find the original source of the content and place that first in the search engine results. This means that your website with your article will appear in your article on EzineArticles.com in the search engine results. Your main website gets preference in search engine rankings.

Your article in Ezine Articles.com and other article directories may also be safe because the duplicate content filters are specifically looking for plagiarized content. Anything you submit to an article directory is considered to be syndicated to that directory. You’re doing the submitting so you’re obviously not plagiarizing yourself. Other individuals can get in trouble if they steal your content from your site or the article directory and post it on their own website. But your article submissions will be safe.

With this in mind, what should you do to make sure that your article directory submissions are going to give you the best results? Here are three important tips to remember.

1. Use original content.

Even though your articles will be distributed over many different directories, your primary article should be original. It shouldn’t be spun or rewritten from another source. This can really affect the quality of the content and even if it isn’t caught by duplicate content filters, it could get you caught by the article directories.

2. Use the right keywords.

Effective article marketing is all about choosing the right keywords. Make sure you do keyword research first and avoid shooting into the dark with your writing and article distribution. Use your target keyword as your anchor text for your backlinks.

3. Create a strong call to action.

Traffic from distributed articles will come from the backlinks and readers who like what you have to say and click on your link. Make sure that your bio box includes a strong call to action that will motivate your reader to take the next step with you.


Written by,

Darren Olander

Thank you Darren for a very educational article.. 


All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

So This is Christmas, my Collection of Songs with Mom.

December 24, 2010

So This is Christmas, my Collection of Songs with Mom.

This has been a hard Year for me at times l wonder how l cope with it all. Lost my mentor, best friend "My Dad" back in June and now watching my mom slowly faded away. I know one thing, l will always remember our sweet memories we had with each other, this is absolutely priceless.

This Year l decided l just wanted a private Christmas, going to spend it with my Mom, just me and her, she is in a home, has no idea who l am, but the chemistry and love is so real. This will be more then likely our last Christmas with one another, so l decided to put together a selection of Christmas Songs we loved growing up as a kid.

This one was always a funny way of looking at Christmas if you where a Porky Pig fan, as we where, we loved our cartoons on Saturday Mornings.

Charlie Browns Christmas Song

We all had to loved this great creation dumb perhaps, but very artistically performed, with over 22,800,000 views l would have to say it has been viewed. The Chipmunks had the ability to make us forget and enjoy the moment.

Christmas Carols 

This next and Final Song we have selected is about humanity at a very early stage, before we knew what the word actually meant. John Lennon wrote this song with his beloved and most trusted friend, lover and wife Yoko Hama. When you listen to this Christmas Song you will notice the sadness in the eyes of what Humanity was never meant to be.


So This is Christmas another Year over!!!

Here at APSense we are going to have a very good NEW Year as Lennon and Hana stated in the last song, listen to the words, then become motivated as l have. Look at what l have gone through this year, but yet l am still living a dream and going to make sure that 2011 is our YEAR not mine OURS..............here at APSense, let's all enhance our life's, one day at a time.

"Merry Christmas and Happy New Year"
From all of Us here at APSense

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

Creating Your Own Personal Brand, Part "TWO"

December 21, 2010

Creating Your Own Personal Brand, Part "TWO"

This is a follow-up to the original article on Creating Your Own Personal Brand if you have not read the first article. Then this article will not enhance any of your abilities or talents you have as a Marketer on the internet. If you want to fully appreciate the value of this article, then take a few minutes, read and understand the steps there.

For all of us who have read and understand what the value on the open market is for understanding how our Own Personal Brand will be. This is a very vital step of importance, our value in the open market. What price can l charge a client, how do l get more clients to listen to my concepts? We will all have a much better understanding these next four important steps to be applied immediately to your everyday life.

The most important investment you will ever make is when you decide to invest in your abilities and talent, but then again that is not enough to provide the Brand Personality. What makes many very successful is the way people perceived them to be the very best they can be, they just stand out, from the rest. So today you're going to invest in yourself and understand how to Brand Your Personality.

Learn and Master These 4 Steps

1) Provide and deliver your message as clear as possible. Let's face it, if someone is confused by what you are talking about or trying to deliver, will they actually listen to you at all. You know you have been tuned out by your client, wife, friend or whoever you are talking too. Before you ever deliver a message just think of this powerhouse, what Nike's says.
"Just Do It".

2) You need to have the ability to Motivate people. Now, what good would a message do if you do not have the ability motivate your team, downline, kid's, and whoever else that you need to motivate? If your message has no enticement for them to take action, so what is your message specifically asking your listeners to do.

3) Have the ability to be able to confirm your credibility with style and testimonials. You can spend countless hours telling your listener that you are the best that money can buy, but without credibility what do you have. Think of some of the best ad's, that shout a clear message to all who hear and to this day stay has an effect.
"Wheaties" The Breakfast of Champions
"Allstate" Your in Good Hands with Allstate
"Doctors Recommend Bayer's"

4) You have to be able to Trigger an emotion of your listener. You need to feel and produce the adrenalin that "Maytag delivered the comforted and dependability of it the meeting or exceeding your expectation. You need to be able to trigger your listener in a fashion that you are not accustomed to having at the moment. If you do not make this connection your entire strategy will be totally shot down.

I certainly hope that you start learning and executing these 4 steps that you have just read and in our next blog will provide you with additional steps of how to
"Creating Your Personal Brand"


All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

Expert of the Year-Wincer Song

December 11, 2010

Expert of the Year-Wincer Song

When I first conceived the idea of having an Expert of the Week for the Business Roundtable group, it was because I was running into several APSense members that were knowledgeable and most of all helpful. These were people who went out of their way to help other members and I wanted them to get the recognition that they deserved. So I created that "honor" to see that they did get that recognition

When I decided to bring it back last month I reevaluated the criteria. I wanted to make sure that those chosen were the elite quality members of the site. I evaluate candidates in several areas and I have high standards. I want to know that they are serious. Complete profiles including a photo are a must. They must be active on the site making quality contributions, and they must be generous individuals giving back to this community.

However as 2010 draws to a close, I"m switching things up a bit. I"m announcing an Expert of the year and that person will be the featured member of this group for the rest of the year. This person has worked tirelessly this past year on making APSense better, improving it for all of us.

That Expert is APSense co-founder and programmer, Wincer Song. Wincer has worked hard this past year for the benefit of APSense. Belief me, I know how hard he has been working. We all do. Just look at all the new tools and add-on's he has given us over this past year.

He is very hands-on with the site; reading and topping member blogs, running campaigns to promote members content and getting the members involved through various campaigns to create promotional materials for the site. He is always looking for ways to make the site better for all of us.

I also know Wincer as a person. He's a very approachable guy with a sense of humor. He makes himself available to the members. He is not the typical unknown behind the scenes guy writing code that no one knows or sees. He is "one of us" not a faceless unknown. I have been on APSense a long time and Wincer has always made it a point to be involved with the members.

I can't think of a better way to close out the year than to thank Wincer for all his hard work by naming him the Expert of the Year. Some members even added a few words:

(Note member comments have been edited for space)

Philippe Moisan- Anyone who starts talking to Wincer discovers he's truly a unique individual. He's a genius, of that, there is no doubt, everyone can see it, with all the changes at APSense, it happens so fast.

Paula van Dun Wincer is one of the most driven and hard working persons I know and very inventive in making APSense the best it can be. What I like most about Wincer is that he is so friendly and approachable.

Dawie Bezuidenhout- The 'Perfect Entrepreneur', this is a term that not many people would ever achieve. Wincer Song is 'The Perfect Entrepreneur', this description fits him like a glove, and he displays to us daily, through his hard work, determination and his quest to create the best business network on the internet, that he is a leader in his field.

Joseph F. BotelhoI has also been a member since the early days of APSense, have watched Wincer lead APSense to where it is today. One of the best Business Social Sites you as a member can ever work with. Wincer has never settled for second, his vision, dream of where and what APSense will become in the future is a vision he has had since day one.


Once again to our Leader Founder of APSense Congratulation from all of us here at APSense. You are the Expert of The Year without a doubt from anyone...

Written By
Cheryl Baumgartner

a dear friend of Mine!

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

APSense New Feature Is Now Functional!

December 3, 2010

APSense New Feature Is Now Functional!

Wincer and the APSense Team have developed this new Feature called the "APSense URL Shortener", we tried it out several times yesterday got all the little bugs out of the way and now you can add as an Add-on to your tools here at APSense you will found it on the left side of the screen along with all the other tools.

This tool is much different than other URL shorteners, for the simple reason, it has many benefits for you as a member to enjoy and increase your ability to advertise and use it to your advantage.

Benefits of This New Feature

-All Shortened URL are APSense Referral Links
-It will also support 3 different types mode shorten links
-Simple redirect, like other, shorten link
-Will also have a Social Bar
-Free Text Ads
-You will also be able to be password protected
-Be able to when t control Link Expiration
-Hit counter with stats

Now all you need to do is take advantage of this feature by adding it on immediately and testing it out. I will add more information as soon as Wincer comes back. He wanted me to get this blog out to all the members to take full advantage of this fantastic feature.

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

If your a Member of This Group, Let's get started!!!

December 2, 2010

If your a Member of This Group, Let's get started!!!

I am going to provide a method that will enhance your thinking here on the internet,
how to earn an income on the internet. Why you joined l hope, you had a burning desire to achieve and earn an income here. Good; glad we got that all of the way.

Now l have your full attention we can now proceed, to this concept it is all about our abilities to be able to market on the internet....Once you learn this ability, it will take dedication, time, effort to be able to perform at this level. I have way more members in this group then l need. I will reduce this group to become an active, productive group.

Lonnie fully understands my ability within this group..........if you want additional confirmations on my abilities simply ask the Founder Of APSense Wincer. He will not lie to you, we have an understanding called our word. I worked with the Japanese, all about honor, no encores.

What l will share with this group, will provide you with the ability to become creative earning an income from the internet. Yep I want to keep this group under 50 members, right now we have 97 members and MOST are not very active.....

Leave a reply on what directions you want to go, all l know the journey is just beginning. Lonnie understands and knows what l have done on here...
Most Do Not.

Let's Get Started Not Member Yet
Check it out !!

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

A New Week and New Expert Dawie Bezuidenhout

November 29, 2010

A New Week and New Expert Dawie Bezuidenhout

It's another week and time to usher out on expert and usher in a new one. One of My criteria for determining the expert is how much time and effort I see them putting into helping others. This week's expert never seems to get tired of Scam-busting and fighting spam. He has created a group specifically targeted toward helping members avoid being scammed. I'm happy to announce this week's expert Dawie Bezuidenhout.

Dawie has always understood that it takes time, effort and one article at a time to get his messages out, and has presented himself in a very professional manner whether he is writing you an email or answer a question or just replying to comment on your blog he takes it seriously. This manner Dawie had illustrated has always stood out with me and never gone unnoticed.

Please take the time and have a look at his profile and what he has accomplished here at APSense you will understand why he was selected the Expert Of The Week.

Thank you, Cheryl, great selection...

Congratulations Dawie!

Dawie Profile.

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

Thanks For All The replies...

November 26, 2010

Thanks For All The replies...

This is actually a comment l posted in my recent RevPage comments section of this topic...
decided to share what l wrote and why l decided to promote it....when you read this bulletin you will understand it. Then go back and have a look at all the features and what it will do for your traffic...

Yep Paula this was introduced a while back for IMfaceplate, and when they did release it on November 23, 2010, I was following and doing all the marketing research on this new viral marketing method l noticed one thing............HOW MANY WILL ACTUALLY USE IT!!


The "ANSWER" is very simple, if it takes work, then most are not interested in performing any additional work, to actually succeed on the internet...Very few make any money here on the net....No burning desire, just looking for a quick fix....ouch..take that the wrong way if you like....same results.

What l write and teach or try to "BUT" many listen to me and are doing rather well...face contact is vital........phone call......personal email to the potential client........This is what makes or breaks success from the average Joe. the internet is all about Marketing along with ranking sites, indexing pages....performing at the Best You Can Be.........Why Wincer is a Winner......so that means one thing APSENSE IS A WINNER...........when you follow hands down leader as in Wincer.........No Secret we talk, but we get results........

Phil said it all we want is Success To All Of our Members............ I will take this comment and posted so we all have the same feelings as in the direction Wincer is taking APSene to become be in the top 50 Social Business Sites on the world wide web.....Then take the final steps.......

The run for the Rose's...........Think of The Kentucky Derby.........


See the RevPage Now
All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016