One of the key elements many major companies create a brand is for the logical reason when they view a certain brand it relates it back to their business. Think of Nike there brand is "Just Do It" when you hear those words, it immediately makes you think of Nike. Branding is so important that many major companies buy other companies specifically for their brand. Example, when Kraft bought Cadbury for $19.5 billion dollars they did not buy it for the factory's or their products, Kraft bought it for their brand.
Branding your company or corporation will increase the value of your business many times more than the actual product, it creates tremendous appeal for that company if it decides one day to put it on the open market to be sold. Many reasons why branding has become so vital and important to any business or corporation as more and more companies are using Social Media Platforms to spread their brand. This has become big business for many Advertising Agencies with fewer and fewer names to select from slim pickings.
When your company or corporation has the right brand, it becomes knowing in the international world as a major player due to all the online access we all have so now we can expand at a much greater pace than ever before. Creating the correct brand for your company will take a skilled advertising agency that understands the power of a brand and how to get it noticed worldwide, or just locally if that is your mission.
With the correct branding strategies, your business can improve in many areas such as product recognition, provide more awareness for your advertising marketing plans. It will also build trust with your company, also increase the value of your business and increase your database with new customers. Just to mention a few reasons why you should take the time to create your company or corporation brand. If you want to control your market share of the pie, then you need to have a strong brand to keep ahead of your competition.
One of the most important reasons brandings is so important to any industry it can communicate with your audience at a level that you would never be able to, with just an ad or promotion, branding sends a physiological message that has the soft sell of empathy, trust and creates dedicated clients to your business. The top one hundred companies who use the branding features to its full advantage of creating a lasting impression with their audience.
All the Best,
Joseph F. Botelho One Gram at a Time
Joseph BotelhoFollow @jfbmarketing
"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El— Joseph Botelho (@jfbmarketing) January 19, 2016