How to Romance Your Client Well Achieving Rewards

February 7, 2012

Developing the Art and understanding how to create a personal relationship with your clients is such a dynamic and cost-effective method of retaining your customers for life. Let's all agree on one critical cost factor here. How much did it cost us, to obtain this client? How easy is it, to lose this client? Now that we have established a dollar value on our client, each client came to us with some form of advertising. Each time we advertise there is a cost involved, knowing the value of each client is understand the term we use for getting a bang for our advertising dollar.

Believe it or not, your customers are not just looking for the "lowest price" when they're deciding to buy (regardless of what they say).

There are many deciding factors to be taken into consideration, such as "how well do they like you". Here is an example. If you were competing for business at your best friends place of business and a complete stranger were competing against you, who do you think would win?

Unless you were running a very second rated business and your best friend knew it, you would more than likely win. Here is Why this would be this would happen! You have a personal relationship with him. He already knows who you are, what you're all about and to some extent has confidence in you.

Now let's take the next step. If you could show or provide ways of making your client, your best friend. You would create a competitive edge over your competition and more than likely win his trust, resulting in a sale. When your client knows you and what you have to offer, it becomes a personal transaction among two people who know each other. Why it is so critical to establishing a bond with your clients, as l covered in my topic regarding my NEWSLETTER Your customers already feel at easy, because they have knowledge of your company and what you can provide and do for them base on your past track record.

One very simple step to establishing a personal relationship or as I like to call it, romancing your client. How do you romance your client is by sending each and every client a personal letter or a simple thank you note. Personal letters create an existing personal relationship with someone. A personal letter allows you to have a conversation with the reader (we all know it is one-sided). Provides you with the perfect opportunity to update the text with any new information you want them to have.

Think about this situation in some of them old war movies we have all watched. The part where all the soldiers are standing around the mail person as he hands out the mail. Each soldier stands up excitedly waiting to see if he got a letter from home.

The moment he gets his message, he tears it open, founds a comfortable spot and reads each and every word over and over again. People love getting personal letters. People just love reading about other people's lives and what is going on with their lives. Think about the last time you got a personal letter, how did you feel? It has been a real long time has it not.

It's a very useful tool for keeping your clients romanced and building trust with one another. When was the last time you got a thank you letter for an item that you purchased from a company. What You can't recall, so is it not the time for you to take this very simple step, and making it work for you. This very simple step will provide you with one of the most competitive advantages your company can buy over your competition.

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

How to Rank Your Site on Top with Search Engine Results

January 5, 2012

Webmasters always want their website to appear on top of Search Engine Results. However, it is not as easy as it seems. Getting ahead of your competitors and achieving high ranks in Google, Yahoo or MSN required a lot of work. It is well-known fact that top positions in search engines result in a lot of organic traffic and return more revenues. Therefore, website owners are always ready to do everything to attain their desire Ranks.

To achieve top levels in all the main search engines, you need to understand the search and indexing mechanism of all popular search engines. Always remember, that there are no defined criteria to make your website on top of any search engines. You need to follow the basic guidelines set by them for a search engine friendly website. However, search engines experts suggest several tricks and tweaks that may help you in easy indexing of your site by search engine robots/crawlers.

The contents of your websites, META tags (Description and Keywords appearing on all pages), inbound links (links appearing on other sites but pointing to your site), and alternate text given on your images play a significant role in natural indexing of your site. You can expect better ranks only if your website is equipped with all the above-described things.

One more thing that is imperative for your site’s performance in search engines is the selection of right keywords and contents based on those keywords. Remember, if you are not targeting proper keywords, you may not get desired results. Therefore, to fix this issue, you need to do a proper analysis of your business domain and niche market along with keywords research before making any plans for online promotion of your website.

Usually, search engine tracks your site through two conventional mechanisms:

Links based tracking:
The success of your site in top rankings is determined by the number of links point to your site. If your site has lots of incoming links from another top-rated website in your niche, the possibility of success is more. Search Engine Submission, Affiliate Marketing, Directory Submission, Article Submission, Press Releases Distribution, and Blogs help a lot in achieving such quality inbound links.

Contents based tracking:
It's relatively a complex mechanism for tracking your website. It depends upon the relevance of META tags (keywords and description) with the contents of different web pages in your site. The freshness of contents on your website enhances your chances of getting indexed easily.

Apart from these two conventional mechanisms, you can also adopt other modes of online advertising like banner ad placements, paid submission, contextual advertising and social media marketing. These strategies are of great help if you want an effective interaction with your potential customers.


This article was written by one of our senior members here at APSense. Have a look at his profile and other items that he has shared with all of our members.

Vishwajeet Kumar

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

Branding and Creating a Niche Market at APSense!

December 14, 2011
With all of this said, Wincer and the APSense team have been working diligently on making APSense a state of the “ART” business social media site.  APSense has gone through many changes, all for the better, incorporating new concepts, ideas and methods that will have an immediate impact for all our members. Marketing is what every social media site promises you when you join.

Wincer has had a dream as we all have if you have no dreams that we had no goals or directions in life. The most genuine issue is we all have dreams, desires and ambitions to become the person we all want to be, leading by example are what APSense is all about. APSense understands this concept why we have always improved and adapted to the trends of the internet; it changes daily. Here at APSense, we have a leader in Wincer who fully understands the reasoning behind his revisions.

I  am not going to sell you on APSense for one particular reason, l do not have to sell you on this site, it has all the tools, marketing, information for you as a marketer on the internet to utilize our features and most of all; how your articles will rank. The ranking is what means your story got looked at, did it get read no one knows except for the person who clicked on it.  It is all about a numbers game, some read it, few read it, and not many "EVER" leave a comment on your post.

The reason many never leave a comment on your post, they are way too busy on the internet, forgetting that each time you leave a comment; you have just created a back link, back to your site. Back-links, bounce ratio provide the search engine with a good score of how you will rank, means you get looked at.  You need to focus on this, why it tells you what you are doing right and what you’re not doing to get notice, read and even comment on the article.  You will learn all of this if you are serious about making on living here, or extra money.

The changes that are coming will be different, more (SEO) for all your articles, why; for the simple reason you’re articles will be directed to a certain market that you have selected.  We have taken many ideas and implement them into the APSense Social Business Media Site, to provide you with all the tools that will help us spread what APSense is all about.

All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016

Creating a Niche Affiliated Market That works!

December 10, 2011

I have been doing a lot of research on this topic, why it works and what effect it will have on your results for your efforts. The whole mission you should have in mind is making money with your products. The biggest mistake most of us all are making we promote way too many programs and have zero focus on any of them. I said most of us, not all of us. The fair statement, would you not agree, we all do it. Why most of all never make any money with affiliate programs.

So understanding what l have just used as a topic l would like to proceed to a more intelligent and efficient way of marketing our products in cyberspace. Big world out there not many postings, article, blogs, and websites get the attention they require to become money making sites. So what can we do to increase our potential for making a living with advertising on the internet? There are many factors we can do immediately to enhance our chances of this becoming a reality.

The most important step you as a marketer can do to choose 2 or 3 programs in a niche market, what is a niche market; it is a market that is entirely interested in what you are promoting. This market you have target have a credit card beside them ready to buy the products you are promoting, wow is this true, absolutely happens every second of the day somewhere on the internet. So how do we get and find these people with credit card beside them, we need to target this type of audience. By select the correct keywords, key phrase and understand who will be viewing your efforts.

Now you need to know who will use your products, what words are they using to search for your products they have an interest. Our job now is to focus on our products and understand what benefits it will have for the buyer. You need to play with different keywords and phrase and until you know your clicks and your ratio of conversions. It may take weeks before you finally found the correct combination of words that lead you to this audience, just like musician takes the time to find the right beats to make his or her song stand out to its audience. Once you have found the key phrases and words, you have now opened a new door of opportunity.

Understand this concept will certainly provide you with a dangerous combination of keywords your buyers are using to found you in cyberspace, is that not like music to your bank account. The most efficient way you can become magnificent with affiliated programs, stick to relate content that you believe in promoting and support to you niche market. It's not an accident it takes hard work to become successful her on the internet. I will provide you with some relevant articles that will help you understand this concept more effectively.

Additional related Links that is all about this topic!

Understanding Marketing Concepts
Understanding and using creative marketing
How Effective are Your Marketing Skills
How important are your selection of keywords and key phrases

If you want to make money here and make this a part time job, extra spending money or you wand and have the desire to make this a full time living. You have the abilities to do this, but the question is do you have the dedication to achieve the results you visualize in your mind. We all have dreams; some make them happens most just leave it as a thought. Which one are you?


All the Best,

Joseph F. Botelho One Gram at a Time

Joseph Botelho

Follow @jfbmarketing

"Pay Yourself First Because the #Economy that Matters Most... is the One in Your Own #Home" https://t.co/wo7XWWjaFZ pic.twitter.com/VSVAtkJ6El

— Joseph Botelho (@jfbmarketing) January 19, 2016